Our Blog – Strategy Take

There’s a funny television ad for AT&T with an adult sitting in what looks like a pre-K class, with kids, well, just being kids. In one of the ads the adult asks if saving money is better than not saving.

Recently, we achieved recognition in the form of a Summit International Creative Award for a video we produced for Friends of the Homeless in Springfield.

In previous posts we’ve talked about how being precise in executing a strategy pays off, particularly at a time when communications (like writing in the digital age) is becoming increasingly more complex.

Since the beginning of language there has always been those good at expressing themselves; many of them probably became great writers. If you go back even further, someone in a cave with some talent was scrawling something on the wall that told a story.

"Strategic Communications." What's That?