effective strategy = winning outcomes


Jan 23, 2018
I’ve run and led several consultancies since I started my communications busines…
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  • Egan, Flanagan & Cohen

    Coordinated a comprehensive new website for the Springfield law firm

  • Stay In School

    Designed the brand identity and created all communications materials for the United Way of Pioneer Valley/Springfield Public Schools community initiative

  • Loomis Lakeside at Reeds Landing

    Executed a rebranding initiative introducing a new name for the retirement community

  • Healing Racism Institute of Pioneer Valley

    Developed content and coordinated art direction for a comprehensive website for a newly-launched community initiative

  • OneHolyoke CDC

    Created an entirely new brand—new name and new logo for the Holyoke organization

  • Behavioral Health Network, Inc.

    Orchestrated unifying the BHN brand as a result of growth and acquisition

  • Read! Reading Success by 4th Grade

    Developing communications to advance a community literacy initiative (Read!)

  • Extreme Makeover: Home Edition

    Provided regional media relations support as liaison for the network show

  • Bay Path University

    Helped the private college launch its new online MS in Cybersecurity program

  • A Day in the Life of Springfield’s Children

    Conceived and executed “A Day in the Life of Springfield’s Children” photo project, raising awareness of the Cherish Every Child initiative

Seven-time winner of the Summit International Creative Award

Summit Award Winning Design

Strategic Communications

Paul Robbins has been in the communications business for over two decades, designing and executing strategies that realize positive outcomes for the organizations with which he and his team collaborate. Paul Robbins Associates has produced winning results in the positioning of products, services, events, public policy initiatives and development projects for both profit and nonprofit entities.

Public Relations
Crisis Communications
Identity/Strategic Positioning
Public Policy/Approvals
Web/Blog/Social Media

Our Work

Wild Apple Design Group

Design created by our strategic partner
Wild Apple Design Group